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Blog Entry
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Two important annual documents have recently been published: the Printing Impressions 300 and the In-Plant Impressions 2023 Largest In-Plants . The creators of both of these research projects have taken on the gargantuan task of extracting size and growth information from industry players that may not always wish to provide it. In different ways, these documents offer valuable insight into the state of the printing industry in both print-for-pay (i.e., commercial) and print-for-cost (i.e., in-plant) environments. This blog focuses on the Printing Impressions 300; the next in this series will highlight trends from the In-Plant Impressions report. The Printing Impressions 300 Since the 1980s, Printing Impressions magazine has been tracking the largest printers in United States and Canada, as ranked by their annual sales figures. This list initially included 500 companies, but the number has been dropping in recent years and went all the way down to 300 in 2021. Not surprisingly, the …
Live Class Training Course
Excerpt of Content:
Join us exclusively, along with Keypoint Intelligence, for a live session exploring critical trends transforming the publishing market. This session offers unique insights from the latest 2023 Vertical Visions research and reveals how publishers are adapting to meet shifting customer demands. We'll uncover: The Digital Divide and how publishers strategically allocate marketing resources between digital and print channels. Evolving Publication Applications, from what's driving change in the catalog market to discussing which printed book formats have the most significant market share. Actionable strategies to remain relevant in the publishing market and how to go from a "one-hit wonder" to an industry rockstar." Whether you're a publisher, a printing partner of a publisher, or simply curious about the publishing industry, this session will equip you with: Valuable insights to inform your publishing strategy. Real-world examples of how to use the Vertical Visions research to drive …
Blog Entry
Excerpt of Content:
The Mailers’ Technical Advisory Committee (MTAC) is a venue for the USPS to share technical information with mailers and receive advice and recommendations concerning mail-related products and services, in an effort to enhance customer value and expand the use of USPS products and services. Meetings are hosted once per quarter and offer an opportunity for mailers to directly interact with the U.S. Postal Service (USPS) executive leadership team on new and existing programs. Here, Canon production inkjet customers and thINK members Scott Williams, General Manager of Operations, Impact and Dina Kessler, President, Kessler Creative, share a recap from the April 9-11 MTAC meeting with the thINK community. Improving USPS Operational Efficiency The Q2 2024 MTAC meeting commenced with the postmaster general discussing the reorganization of leadership within the USPS to foster cross-collaboration and a more effective environment for resolving challenges. He highlighted the need for a …
Print Provider
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At Square One, we are proud to be the premier provider of direct mail and multi-channel services for Fortune 500 companies and direct mail agencies nationwide. With a commitment to excellence and innovation, we leverage our expertise and cutting-edge technology to help our clients craft impactful and personalized marketing campaigns that increase speed to market, reduce costs and increase response rates. Our dedicated team works tirelessly to ensure that every project is executed with precision and efficiency, delivering exceptional service and ROI for our clients. Partner with Square One and let us take your direct mail initiatives to the next level. Contact: Drew Townsend 111 Gaither Drive Suite 104 Mount Laurel, NJ 08054 856-234-6999 …