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Blog Entry
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From thINK Ahead 2024 Partner MBO In today's market, branding is crucial. A strong brand image makes a business memorable and leaves a lasting impression. One effective way to enhance a brand’s image is through print embellishment, which transforms ordinary printed materials into visually striking and tactilely engaging pieces. Understanding Print Embellishment Print embellishment enhances the visual and tactile appeal of printed materials, adding sophistication and quality. Key techniques include contour cutting, embossing, and spot UV coating. Contour Cutting: Creates unique shapes beyond traditional rectangles. Embossing: Adds a raised effect, providing depth and a tactile dimension. Spot UV Coating: Applies a glossy coating to specific areas, creating a contrast for an elegant touch. Importance of Visual and Tactile Appeal Visual and tactile elements significantly impact branding and marketing. Print embellishments create a more engaging brand experience. A uniquely cut …
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HF Group Adds the Canon varioPRINT iX Sheetfed Inkjet Press to Help Revolutionize the Next Chapter in Book Printing Established in 1931, HF Group began its journey by specializing in manufacturing books for traditional library spaces, primarily catering to colleges and universities with library binding services. Over the years, HF Group has become one of the nation’s largest university library binders and has evolved into a comprehensive book manufacturing service provider, offering a wide range of solutions including short-run, hard cover, and softcover book printing, as well as prebinding, library binding, digitization, textbook rebinding, enclosures, conservation, and more. “There’s a reason we’ve been in business for over four generations; we know how to evolve with the ever-changing market,” said Jim Heckman, Partner, HF Group. “We have always been known for delivering excellent products with outstanding customer service. That is the cornerstone of our success, and something we …