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Blog Entry
Excerpt of Content:
Did you know that Canon offers a host of professional services to thINK members? Many of you have taken advantage of the application and workflow consulting services, as well as project management services in preparation for your press installation and workflow integration, but are you fully versed in the new sales training and marketing programs that we have added? At our core, we believe that professional training is integral to realizing the full potential of your solutions in terms of improved efficiency and added capabilities. Our training can help you realize all the benefits of your technological investments. Beyond this, we want to provide the tools to position you to grow your business to the next level! Because print should not be a commodity, we’ve expanded our offerings to help you quickly reach your ROI with value-added services. Offering everything from sales training, marketing/business strategies to content marketing and lead generation programs, we’ve created a wide …
Blog Entry
Excerpt of Content:
Have you heard? MKTG Lab is now available to all thINK members! It’s a collaboration between Canon and the thINK user group, and it’s designed to give new press owners marketing tools, as well as access to professional services, to help them promote and sell their new capabilities. Get the Marketing Kit The first set of marketing tools was developed for the Océ VarioPrint i-series and are available now. Marketing kits for other presses will follow soon. In the downloadable marketing kits, you’ll find a press-ready direct mail series, a marketing how-to guide and video series, press-ready application samples, and more. The goal behind these tools is to provide you with a multi-touch campaign for lead generation, cross-sell and upsell. The best part is that the kits are free to all Canon inkjet customers. Services Too An equally valuable piece of the MKTG Lab program is access to professional services you can trust. Pre-priced programs for marketing, sales training, and business …