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Blog Entry
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Robert Burdiss is Co-Owner of BURDISS and a National Auto Sports Association (NASA) race car instructor and driver. His greatest joy is his family; a close second is building, fixing, working on, and racing his '73 Z28 Red Camaro. An entrepreneur and serial learner with multiple degrees in aviation and business, Robert applies the same philosophies in his print business that he teaches as a NASA driving instructor. “First, you must have the right equipment. You don’t go to a race with a regular car. The same holds true in business, it simply starts with the right equipment.” Robert proudly points to the Canon varioPRINT iX sheetfed inkjet press they recently added to their floor as an example of having the right equipment for the job. “The quality of the Canon varioPRINT iX is, quite frankly, stunning, and the substrate versatility opened a lot of doors for us; we tripled our gross annual sales with the iX.” “Second,” Robert continues, “it’s critical that you think ahead. You may only …
Blog Entry
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In the world of publishing, digital printing has opened a whole new realm of possibilities for creative book formats. With the ability to print on demand, authors and publishers, businesses and brands can experiment with unique designs and formats that were once too costly or difficult to produce. In this post and the associated session available through my thINK Academy Course, we will explore 5 creative formats for digitally printed books that are sure to get you on the best sellers list with your customers. Flip Books If you are Gen-X (or older) you more than likely know what these are. For everyone else, a flip book is a small book with a series of images that, when flipped rapidly, create the illusion of animation. Here is an example that shows 100s of submissions and the winners of Flip Fest 2020 https://www.youtube.com/watch?v=H6dDCpt2COE In the video, the flip book pages were hand-drawn by illustrators and animators. The same concept can be recreated through digital tools …